ugliest color cigarette packages In defense of the world's - News The Story Behind Pantone 448
The Story Behind Pantone 448 C, 'The World's Ugliest Color' Pantone 448 C Wikipedia World's Ugliest Color Is Being Used To Discourage Smoking In 2012, Australian health officials and market researchers were looking for the most unappealing color to use on plain cigarette packaging. After extensive studies with smokers, they concluded that Pantone 448 C It's not all about looking beautiful can ugly colours affect sales?
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